Design Forward Summit
Guest Speaker: Don Norman, Director, Design Lab at UC San Diego; et al.
*Registration is Required.
Host: Design Forward Alliance
The 2017 Design Forward Summit, now in its second year, will focus on how good design will impact companies' bottom line. The summit originated with the Design Lab at UC San Diego and community partners now part of the Design Forward Alliance.
Design Forward is a San Diego-born movement bringing together multi-disciplinary design, business and civic leaders for a dynamic, interactive Summit committed to strengthening our local and global communities through human-centered design. The DF17 Summit seeks to ignite conversation and action around how design can improve the way we live, work and play – and provide designers and decision makers with the tools to affect real and lasting change.
Companies are facing decisions on how to think about design. Do you invest or think this is just the next fad here today, gone tomorrow? Design led companies see design as more than aesthetics or how something looks. Instead, they have a shift in mindset to see good design as creating a memorable customer experience. These experiences do more than simply engage audiences. They build and nurture deeply rooted, personalized connections.
Attendees will leave inspired, empowered and equipped with actionable next steps in applying human-centered design to their work in order to solve real-world challenges, allowing our communities to grow and thrive.
The Design Forward Summit is sponsored by the Design Lab at UC San Diego, Port of San Diego, Covalent, and Dexcom.
A diverse collection of speakers, panelists, showcases, hands-on workshops and masterclasses will keep you engaged throughout the Summit. An all-star list of speakers and facilitators that will share their experience and insight into how we can contribute to our future through human-centered design. The include:
Phil Gilbert, General Manager of Design at IBM
While the Summit takes place on Thursday, Oct. 26, it is preceded by a Kick-off event and community mixer the previous evening at Broadway Pier. It will also be followed on Friday, Oct. 27 by the Creative Mornings and Education Series, at Liberty Station.
To register and purchase tickets, go to: https://nvite.com/DesignForwardSD/z7q2r8#registration
*Registration is Required